July 2018, Kuala Lumpur – As part of G-Shock’s worldwide celebrations to mark the 35th Anniversary of Casio’s supremely tough, G-SHOCK, Casio Malaysia will be engaging the public with a stream of activities during a product roadshow from 30th July to 5th August 2018 at the Centre Court in Pavilion Kuala Lumpur.
To commemorate the occasion, the roadshow chronicled the history and evolution of the classic 5600 series, also known as the Origin Series, which evolved from the first ever G-Shock DW-5000C. The Origin Series which was displayed for the entire duration of the roadshow earned G-Shock its Absolute Toughness reputation through a combination of four core components – Structure, Function, Design, and Material.
Throughout the week-long roadshow, visitors will be challenged to a series of Absolute Toughness fun physical toughness challenges. Some activities visitors can look forward to are the Human Claw Challenge, where visitors are hoisted up over a pool filled with G-Shock balloons and try their hand at trying to claw up balloons which contain tickets to prize redemptions.
Another activity that aims to emphasize G-Shock’s toughness is the King of the Hammer! All visitors to the roadshow are encouraged to participate to stand a chance to win exciting prizes.